To run this task you must have the following required information:

> List of competitors to compare, comparison type (features, positioning, pricing), and your product context

If you don't have all of this information, exit here and respond asking for any extra information you require, and instructions to run this task again with ALL required information.

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You MUST use a todo list to complete these steps in order. Never move on to one step if you haven't completed the previous step. If you have multiple read steps in a row, read them all at once (in parallel).

Add all steps to your todo list now and begin executing.

## Steps

1. [Read Competitive Intelligence Guide]: Read the documentation in: `./skills/sauna/[skill_id]/references/research.competitor.guide.md`

2. Check for existing competitor data:
- Look for cached profiles at `./documents/tmp/competitors/*.md`
- Look for cached pricing at `./documents/tmp/pricing/*.md`
- List what data already exists vs. needs research

Gather comparison requirements:

COMPETITORS
- Which companies to include
- Include your own product in the comparison?

COMPARISON TYPE
- Feature comparison (capabilities side-by-side)
- Positioning comparison (messaging, target market, differentiation)
- Pricing comparison (models, tiers, TCO)
- Full landscape analysis (all of the above)

FOCUS AREAS
- Specific features or categories to compare
- What decision is this comparison supporting?


3. Research each competitor. For any without cached data, use web search for:
- Product pages and documentation
- Pricing pages
- G2/Capterra for feature ratings
- Marketing materials for positioning

Save individual research to `./documents/tmp/competitors/*.md` and `./documents/tmp/pricing/*.md`.


4. Create the comparison based on type requested:

**For FEATURE COMPARISON:**
- Organize by feature category (Core, AI, Integrations, Security, etc.)
- Use consistent ratings: Strong / Adequate / Weak / None (or ✓/✗ for binary)
- Add "Context" section after each table explaining implementation differences
- Be honest—don't mark yourself Strong everywhere

**For POSITIONING COMPARISON:**
- Target customer / ICP for each
- Key messaging themes and taglines
- Value proposition (1 sentence each)
- Market position (leader, challenger, niche, emerging)

**For PRICING COMPARISON:**
- Pricing model (per seat, usage-based, flat rate)
- Tier breakdown with key features at each level
- Entry price point
- Enterprise pricing (if known, or "Custom")
- Hidden costs (implementation, training, add-ons)
- TCO example for a realistic team size

Present as clear tables or matrices.


5. Add strategic analysis:

## Key Takeaways
- [3-5 bullet summary]

## Where You're Strongest
- [Specific advantages with context]

## Where You Have Gaps
- [Be honest about weaknesses]

## Strategic Implications
- [Actionable recommendations]

## Attack Strategies
For each competitor, provide:
- Best angle to compete against them
- What to emphasize, what to avoid

## Sources
[List all URLs consulted with access dates]
- [Source name](URL) - accessed [date]