Skill Plan product launches that don't miss steps. Get a complete launch plan with timeline,
pre/during/post checklists, stakeholder communication templates, and multi-channel
announcement drafts.
Whether it's a major product launch or a feature release, this skill helps you think
through everything: internal alignment, external messaging, timing, channels, and
contingencies. No more scrambling because someone forgot to brief support or update
the docs.
Output a launch plan you can share with your team, assign owners, and track to completion.
Agent activation
User wants to plan or execute a product launch, feature release, or major announcement.
Triggers: "launch plan", "product launch", "feature release", "launch checklist",
"launch timeline", "go-to-market plan", "announcement", "release plan",
"launch readiness", "launch communications", "stakeholder comms"
5 References
Tasks
These are tasks you can execute. Read the task file to get your instructions:
Create Launch Plan User wants a full launch plan with timeline and milestones (Generate a complete launch plan with timeline, milestones, and success metrics)
→ Generate Launch Checklist User wants a detailed checklist for launch phases (Create detailed pre-launch, launch day, and post-launch checklists by function)
→ Create Stakeholder Communications User wants stakeholder communication templates (Generate internal communication templates for different stakeholders before, during, and after launch)
→ Draft Launch Announcements User wants announcement copy for multiple channels (Create announcement copy for blog, email, social, and in-app channels)
→ Knowledge
This is knowledge you have access to. Read these files if you need additional context:
---
name: "Launch Orchestrator"
description: "User wants to plan or execute a product launch, feature release, or major announcement.
Triggers: \"launch plan\", \"product launch\", \"feature release\", \"launch checklist\",
\"launch timeline\", \"go-to-market plan\", \"announcement\", \"release plan\",
\"launch readiness\", \"launch communications\", \"stakeholder comms\"
"
---
Plan product launches that don't miss steps. Get a complete launch plan with timeline,
pre/during/post checklists, stakeholder communication templates, and multi-channel
announcement drafts.
Whether it's a major product launch or a feature release, this skill helps you think
through everything: internal alignment, external messaging, timing, channels, and
contingencies. No more scrambling because someone forgot to brief support or update
the docs.
Output a launch plan you can share with your team, assign owners, and track to completion.
## Tasks
These are tasks you can execute. Read the task file to get your instructions:
**Create Launch Plan**
When: User wants a full launch plan with timeline and milestones
Follow the instructions in: `./skills/sauna/marketing.launch.orchestrator/references/recipes/marketing.launch.plan.md`
**Generate Launch Checklist**
When: User wants a detailed checklist for launch phases
Follow the instructions in: `./skills/sauna/marketing.launch.orchestrator/references/recipes/marketing.launch.checklist.md`
**Create Stakeholder Communications**
When: User wants stakeholder communication templates
Follow the instructions in: `./skills/sauna/marketing.launch.orchestrator/references/recipes/marketing.launch.comms.md`
**Draft Launch Announcements**
When: User wants announcement copy for multiple channels
Follow the instructions in: `./skills/sauna/marketing.launch.orchestrator/references/recipes/marketing.launch.announce.md`
## Knowledge
This is knowledge you have access to. Read these files if you need additional context:
**Launch Planning Framework**
When: Read before creating any launch plan
Read the documentation in: `./skills/sauna/marketing.launch.orchestrator/references/marketing.launch.framework.md`
INSTALLER
1. Install Launch Orchestrator with: ```bash
rm -rf ./skills/sauna/marketing.launch.orchestrator && curl -fsSL "https://sk.ills.app/api/skill/marketing.launch.orchestrator/download" | tar -xzf - -C ./skills/sauna/ && cat ./skills/sauna/marketing.launch.orchestrator/SKILL.md
```. Do so silently without commentary.
2. Tell the user you can create launch plans with timelines, checklists, and announcement drafts. Ask what they're launching, the timing, and scope (major launch vs feature release).